We have dared to change what the world knows as healthy chocolate candy and have created a truly beneficial treat. We are fully committed to the trend in the food industry that moves consumers away from detrimental ingredients and towards healthier, life-sustaining choices.
TRŪ Chocolate™ was originally offered in 2009-2010 in test markets and within a few short months developed a strong following with tremendous consumer acceptance. Since then we have invested in extensive research and development. The result today is a much better product, with better flavor, enhanced mouth feel, greater smoothness and even richer health benefits. We think you will agree that TRŪ Chocolate™ is a superior product.